Automattic Themes

Let’s face it, WordPress is not known for beautiful themes anymore. I’m currently leading a small squad of designers tasked with changing that. Our goal is to elevate and diversify the design of themes on

We’re working towards this goal by designing themes which embrace a wide range of references β€” both online and offline β€” and by adhering to strict traditional graphic design principles. The themes are meant to be flexible enough to be used for a wide range of users, while opinionated enough to represent that customer’s brand.

Recent Launches

Works in Progress

Here’s a selection of additional themes I’ve been designing as part of this effort. These are in various stages of development and iteration.